Top 5 News and Magazines Apps Performance in Kenya Q1 2024

In the first quarter of 2024, the top 5 news and magazines applications on a unified platform in Kenya showcased varied performance metrics. Here’s a breakdown of their performance, based on data from Sensor Tower.

Medium experienced a steady weekly revenue, peaking at around $231 in the final week of February. Weekly downloads showed an upward trend mid-quarter, reaching 1.9K in the week of February 12. The app maintained a consistent number of active users, fluctuating between 5.2K and 6.1K throughout the quarter.

The Economist - News, Podcasts had a notable spike in revenue, reaching $741 in the last week of March. However, weekly downloads remained relatively low, with the highest being 508 in the first week of January. Active users saw a slight decline, averaging around 2.1K by the end of the quarter.

Bloomberg: Finance Market News saw an increase in weekly revenue, peaking at $358 in the second week of March. Downloads fluctuated, with a high of 1.0K in mid-February. Active users ranged between 3.6K and 4.4K, showing consistent engagement.

The New York Times had a steady revenue stream, peaking at $352 in mid-March. Weekly downloads were consistent, with a slight increase to 500 in the last week of March. Active users remained stable, averaging around 5.0K throughout the quarter.

Financial Times: Business News experienced a varied revenue trend, reaching $155 in mid-February. Downloads peaked at 600 during the same period. Active users showed a steady increase, averaging around 3.6K by the end of March.

For more detailed insights and data, visit Sensor Tower.